Alternative Assets Division

Alternative Assets Division (AAD) provides transaction data, research, and consulting services focusing on the private equity sector. The company publishes journals, books, and reports. Additionally, it owns and operates databases. AAD markets its products under Private Equity Insight, European Buyout Review, Asian Venture Capital Journal, and UK unquote brand names. Alternative Assets, formerly known as Initiative Europe Holdings Limited, was founded in 1988 and is based in London, United Kingdom. Alternative Assets Division operates as a subsidiary of Incisive Media plc.